UFYD Dergisi OCAK-MART Sayısı No: 3

COVER STORY • KAPAK DOSYASI 40 UFYD / january - MARCH 2021 • OCAK - MART 2021 lere, şehre ve ekonomiye neler kazandırdığını gören, dolaylı etkilerinin diğer sektörlere pozitif etkilerini bilen bir belediye başkanı. En çok üzerinde durduğu ise fuar- ların kent ile entegre olması; fuara gelen ziyaretçi ve ka- tılımcıların en az bir gününü kentin yeme içme, alışveriş, konaklama ve tarihi mekanlarına zaman ayırmasını mo- tive etmemiz. Bu hedeflerin kısa sürede ivme kazan- ması için de İstanbul’daki yerel yönetimler, sivil toplum kuruluşları, oda ve borsaların iletişim halinde olması gerektiğinin ve firmalara destek olmak için İstanbul Bü- yükşehir Belediyesi Fuarlar Koordinatörlüğünü kurduk. Büyükşehir Olarak nasıl destek oluyorsunuz? Fuar sektörünün tüm paydaşlarına Belediyemizin kapılarını açtık. Sektörün bizden ve diğer kurumlardan beklentilerini sürekli güncelliyoruz. Kendilerinin sözcüsü I believe that Mayor Mr. Ekrem İmamoğlu is a great chance for the fair industry. He is a mayor who sees what the fair organization brings to businesses, the city and the economy, and knows the positive effects of its indirect effects on other sectors. His main focus is on the integration of fairs with the city and that we en- courage the visitors and exhibitors who come to the exhibition to spend at least one day for food, shop- ping, accommodation and historical places of the city. In order for these goals to gain momentum in a short time, local governments, non-governmental organi- zations, chambers and exchanges in Istanbul should be in contact and we established the Istanbul Metro- politan Municipality Exhibitions Coordinator’s Office to support companies. How do you support as Metropolitan Municipal- ity? We opened the doors of our municipality to all stake- holders of the fair sector. We constantly update the industry’s expectations from us and other institutions. We see ourselves as their spokesperson and stake- holder and express their demands on every platform. We started to provide advertising and promotional support to companies that organize fairs in Istanbul. As Istanbul Metropolitan Municipality, we develop joint projects with companies and support them in cre- ating content in order for companies to increase their exhibitors and visitors, especially to bring more fair tourists to Istanbul. We aim to make Istanbul a center among the countries in the region regarding fair orga- nization. What is the role of Istanbul World Trade Center (IDTM) for Istanbul, which is the center of attrac- tion in the world in terms of its geography and historical value? World Trade Centers, which have an important con- tribution to the development of global trade, offer un- limited opportunities to entrepreneurs and contribute to world peace by bringing countries closer together. World Trade Centers, the number of which has ex- ceeded 320 worldwide and are located in 96 countries, operate under the World Trade Centers Association (WTCA) in the USA. In the fair areas owned by IDTM, one of the world’s most comprehensive World Trade Centers; 11 exhibi- tion halls with a total area of 98.000 m² and IFM, where an average of 100 national and international fairs are held annually, the Business Center consisting of 3 sep-